Fall Back

After a lazy summer of gardening and collecting , I'm getting back into sewing and creating new products. Sales have definitely slowed for me on Etsy, where I used to get new customers without even trying . When I first started making my laptop sleeves, there was only one other person making them and theirs was a true bag, one with a zipper and handles. Gradually more sellers started producing bags and sleeves. Some truly gifted crafters, like Alice of Flickabags and workingclass hero, have essentially closed shop and gone elsewhere. Now there are dozens of people making sleeves and laptop bags. Since etsy allows cottage industries, I can post a bag in the morning and find it 20 pages back by noon . Not much chance of being seen by the casual browser.
The one thing that really bothers me is that if you do a search for laptop sleeve you may have to sift through a couple hundred listings to find one . Many sellers migrated over from ebay and use ridiculous titles like
Custom laptop notebook briefcase backpack messenger diaper tote bag purse sleeve
in order to drive traffic to their pages. Personally,I wouldn't buy from someone with an ebay type title ( unless I was on ebay), but that's just me. I can't say that I blame them as etsy's search feature is virtually useless . I just think it looks tacky .
I've thought of closing shop there but I 'm too stubborn to give up and leave what little new business I have to these interlopers.
So I have started selling on Icraft a Canadian site that screens it sellers for quality and has truly handcrafted items for sale. I haven't sold anything so far but I really like the look and feel of the site and I'm sure I will soon.
I'll also be participating in a few craft shows leading up to Christmas. I've only booked a few close to the holidays because I need to build up some stock. I'll post links soon.

International Shipping Woes

The recent changes in international shipping rates have really put a crimp in overseas sales of my laptop sleeves and bags. To ship an average sized sleeve to the UK used to cost $10.50Now to ship the same sleeve cost $20.00 which is about half the price of a sleeve.
When a return customer ordered one for a gift, I worried about losing a sale. She asked if their was any way I could send it cheaper and I told her I would research it . Everything else was just as much if not more.
I decided to see if there was anyway I could fit it in a flat rate envelope. I squished it down as much as I could and managed to get it inside but just barely. Then I had an idea. What if I put it in a plastic bag and sucked the air out ? I used a normal zip lock bag and my vacuum and it did the trick.
Last week I had a custom order from Germany , this sleeve was for a mammoth laptop . The shipping would have been $25 .00 I asked if she minded getting it tightly packed, she would need to press it herself and she agreed it was worth the savings.
Try as I might I could barely get it folded to put in the gallon sized zip lock I've used for 13" and 15" macs which are slimmer than most . Finally I folded it in thirds and then in half and got it in the bag. It took a couple tries but I was finally able to get it compressed down to fit in the envelope and to be able to close it without tape ( a postal requirement.)